Otavalo is world-famous for its indigenous population, the so-called Otavalos, known for their famous handicrafts and Andean Folk music. The Otavalos wear traditional dress: white trousers and a dark poncho for men; a dark skirt and a white blouse with colourful embroidery and colourful waistband for women. Otavalo market is a hub of activity and a delight to browse and where you can purchase the unique handicrafts.